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GIRO DE NOTÍCIAS

Canais fechados ultrapassam audiência da Band, Record e SBT na Bahia

Publicado

11 anos atrás

em

3 de abril de 2014

Por

Dados recentes apontam que os chamados OCNs (Outros Canais, que vêm a ser uma soma entre os canais vistos por quem tem TV por assinatura + canais UHF que não são filiados ao ibope) já têm média superior a todos os canais convencionais.

Matéria foi publicada pelo A Tarde (Foto: Divulgação)

Matéria foi publicada pelo A Tarde (Foto: Divulgação)

Na média, esses canais só perdem para a Globo. Pelo menos é o que atesta matéria do jornal A Tarde. Esse fenômeno começou na Bahia por volta de 2010, quando houve uma grande exeplosão nas vendas de TVs por assinatura em todo o Brasil. Bastaram três anos de fortes vendas nas operadoras para que os novos assinantes esquecessem a TV aberta e passassem a assistir apenas conteúdo de canais fechados. A tendência que acontece na Bahia deve se espalhar pelo resto do Brasil, já que a queda de audiência das TVs abertas é cada vez mais frequente. (Bahia Notícias)

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